Settings
Search
Send a message

This course examines a variety of social networking platforms, media, methods, tools and applications running on desktop and mobile devices. Topics include analysis of technical features and capabilities of social networking applications and the impact on consumer behavior and the global economy. MAJOR INSTRUCTIONAL AREAS 1. Exploring the basic features of established social media platforms 2. Examining the specific purposes for which each social media platform is better suited. 3. Using LinkedIn for job search 4. Developing simple social media applications 5. Understanding APIs used to interact with social media sites 6. Analyzing the impact of social media on market and consumer behavior.